SEO Services
On-Page SEO Services: Tailored for Humans, Optimised for Search.
At Refined Marketing, we create content that’s not just optimised for Google but resonates with real people.
Too often, businesses focus on writing for search engines, forgetting the actual goal—building meaningful connections with their audience.
While SEO is vital for visibility, human-centred content drives engagement and conversion.
OUR PROCESS
Brand Discovery
Understanding your brand’s tone of voice, values, and goals is essential to setting a solid foundation for effective SEO.
Benchmark Reporting & Research
Initial performance reports and thorough keyword research help identify relevant terms for your target audience.
Keyword Strategy & Approval
Collaborate to agree on a set of target keywords aligned with your brand and SEO objectives.
Metadata & Copy Creation
Either refine existing content or create new, optimised copy along with tailored metadata for improved visibility.
Page Structuring & Internal Linking
Implement clear heading hierarchies and internal linking recommendations to enhance SEO performance.
By focusing on these steps, we ensure that your content is both search engine-friendly and engaging for real users. Let’s chat if you’re ready to enhance your website with SEO-driven, human-centred content!








